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We at Supercharge Lab talk often about Sigmund, but do our customers really know who Sigmund is? Is Sigmund a person with personality, or a mere AI marketing engine with multiple moving parts?

The answer is that Sigmund was birthed in the mind, conjectured as a dream to “read minds”, and apply the understanding of why human behavior happens to how human behavior happens. Seeded from the hypothesis that if one could understand human behavior and improve micro-behaviors, this would lead to efficiencies in human performance, and in turn, applied to efficiencies in corporate performance.

Check out our latest manifesto, written by our Chief Technical Officer, Felix! Download it for free today and learn all about Sigmund.

Link: https://www.superchargelab.com/wp-content/uploads/2021/11/Sigmund-Manifesto.pdf