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Marketing & Advertising

Our bread-and-butter solution, Sigmund Marketing, when applied to social media and digital advertising, uses psychological AI to improve traditional marketing ROIs by actively targeting the right audience attributes, and improving your ad copy and design through iterative learning.  

A completely done-for-you solution, Sigmund Marketing integrates with Facebook Ad Manager and Google Ads interfaces to drive results through hyper-accurate targeting and psychologically driven marketing messages. 

Behaviorally Driven Targeting

Most marketers use broad demographics like age groups, locations, and interests to define audiences. Sigmund Marketing defines audience attributes through inferenced behaviors  for example, we target behavioral attributes like “people who have openness to experience and rank higher on the agreeableness scale” are likely to be early adopters of new technologies.

Supercharged Messaging

By understanding your target audience, Sigmund Marketing’s content creation engine then generates the right psychologically-driven ad copy (complete with the relevant emojis when targeting a younger demographic) to help drive the right outcomes that you require.

Take a look at our Supercharged results

Client Name

Action Karate

Campaign Objective

Drive revenues and conversions for its school in a small town.

Campaign Outcome

Through Supercharge Lab’s Sigmund Marketing, we helped Action Karate: 

  • Improve reach by 33% and impressions by 36%, and reduce cost per lead by 88.9% within 2.5 weeks. 
  • Cost per result was reduced from $89.84 to exactly $10. 

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